Developing A Brand

 

Developing a logo to help other promote their business and get their start it must be simple and something that people can recognize. The colors not to bright but something settle that will remind them of the business. To develop a brand for a small business will relate to the company itself and reflect how the business is run. Base choices on color will be black and some pop colors like red or gold. I have not picked a font; script is not legible I am looking for something that will be artistic and legible.

The business itself will consist of a marketing team that will help small business market and promote their business. Expanding our help but having the busines have full control will assure the business owner still feeling of getting help with their full input of what is put out there. My company will provide different packages depending on the customer needs. Website, Social Media accounts and monitoring. Checking for yelp reviews, google reviews.

With the social media accounts, customers will have access and as well their team member from the company. Assigning a team member will personalize and develop a relationship to know exactly their needs are and, they will be aware of the community that the business is located. To get recognized we will promote “In Partnership with ____.” We will encourage the business to be involved with their local community, for example farmers markets are a good way get recognition.

With each business, each team member will do some research in what trending is, using the common hashtags, and the social media lingo. It is an incredibly competitive market in the marketing, but small business to small business and showing the values and good intentions of the company will make the company be recognized.

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